Alfredo Alaniz Belli
Senior Product Owner | AI and Automation Strategist
"Leading Automation & AI Products | Digital Transformation & Process Optimization Strategist"
With 16+ years of experience, I drive digital transformation by crafting innovative SaaS products and AI/Automation solutions that optimize efficiency and elevate user experience.
Trusted by industry leaders
About Me
Driving Innovation at the Intersection of Business & Technology
With over 16 years in project management and tech leadership, I have a proven track record of spearheading transformational projects in both multinational corporations and the fast-paced tech sector. My passion lies in harnessing cutting-edge technology to craft innovative, scalable solutions that solve complex business challenges.
As a Product Owner specializing in AI and Automation, I am at the forefront of developing SaaS solutions that redefine efficiency. My mission is to leverage AI to simplify processes, optimize operations, and dramatically improve the user experience, ensuring businesses not only enhance operational efficiency but also deliver a seamless, intuitive experience that fosters growth and a competitive edge.
Key Expertise
- Product Ownership & AI/Automation Strategy: From ideation to implementation of scalable, intelligent products.
- Agile Project Management (Scrum/Kanban): Leading multidisciplinary teams for efficient, high-impact software delivery.
- Digital Transformation & Process Optimization: Driving technological modernization to maximize operational efficiency.
My Passion & Future Focus
I am in a constant state of learning, always seeking to apply the latest trends in AI, automation, and product management to keep businesses at the forefront of their industries. My goal is to build solutions that are not just technologically advanced, but also intuitive and user-centric.
My Resume
For a detailed overview of my professional journey, feel free to download my resume.
Professional Experience
A track record of impact and results.
Product Owner
WebCargo by Freightos
Sept. 2021 – Oct. 2024
Led the strategy and lifecycle of SaaS products for rate optimization in the logistics industry. My role involved managing two agile development teams (10+ members) to deliver high-impact features.
- Implemented key features that improved quote accuracy and significantly reduced response times.
- Fostered a culture of continuous improvement, strengthening the platform's position as a market leader.
- Aligned product objectives with business goals through cross-departmental collaboration to drive growth.
Business Development & Affiliation Manager
Volsor, s.r.o.
Jan. 2020 - May 2020
Directed commercial expansion in Spain, Poland, and Mexico, significantly increasing the client and strategic partner portfolio for an innovative financial lead generation firm.
- Developed and executed digital marketing campaigns (CPC/CPA), improving lead acquisition and conversion by 35%.
- Established strategic alliances with financial companies to expand business opportunities.
- Trained and led a team of professionals in advanced marketing and sales techniques.
Digital Transformation Consultant
Telefónica
Mar. 2009 – Jan. 2019
Managed strategic digital transformation projects, leading the development of end-to-end business solutions that integrated technology and business needs across Central America.
- Led cross-functional teams using agile methodologies to optimize CRM and sales platforms.
- As Project and Sales Manager, led the implementation of an e-commerce platform on SAP Hybris.
- Designed sales strategies that increased market reach and significantly improved profit margins.
My Skill Set
Product Management
AI & Automation Stack
Technical & Business
Featured Projects in Automation & AI
Innovating with intelligent automation solutions.
Automated Workflow Design
Designed and deployed automated workflows with n8n & Make, reducing manual tasks by an estimated 30% for internal and customer processes.
AI Agents & Chatbots
Developed AI agents and conversational chatbots for lead qualification and first-level support, using tools like Lovable, Vibecoding, and Chatwoot.
Automation Infrastructure
Managed scalable and stable automation infrastructure using Docker and Portainer, ensuring high availability of the deployed solutions.
Certifications & Learning
Committed to continuous growth and expertise.
May 2024
SQL Certification
Programming Hub
Feb 2024
Critical Thinking
Feb 2024
Introduction to Data Science
Cisco
Feb 2024
Product Management: Building a Product Strategy
Feb 2024
Rust Programming
Programming Hub
Feb 2024
Selenium Automated Testing
Programming Hub
Jan 2024
Python for A.I.
Programming Hub
Dec 2023
Python Advanced
Programming Hub
Get In Touch
Let's discuss your next project or explore opportunities.
Contact Information
Feel free to reach out via email or connect with me on LinkedIn. I'm always open to discussing new projects, creative ideas, or opportunities to be part of an ambitious vision.